Education and Manpower Bureau Registration No.569216

Unit 1A, Vulcan House
21-23 Leighton Road
Causeway Bay

Tel: 2575 1761
info@brandoncentre.com

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Brandon Learning Centre: Speaking of Success

 

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Corporate Training - Sales/ Customer Services

Sales Training

Whether a business is destined to succeed or fail often depends on the skills of its sales staff. While there is no substitute for getting out there and actually communicating with clients, it's essential your team knows how to maximize and sharpen their communication skills in order to generate more business for your organization.

Based around what your company sells, realistic and relevant role-play scenarios will demonstrate how to set a standard for customer relations; the sales communication techniques that work; finding your unique selling points and using them to your advantage; identifying and understanding the needs of your clients and their point of view; how to approach new clients; boosting confidence when selling; the importance of honesty and integrity; effective techniques for up-selling; how to avoid hounding clients without neglecting them; overcoming stumbling blocks; and reinforcement mechanisms for lasting results.

Each participant will be given a Brandon Centre folder with class notes to reiterate the key messages, points and guidelines.


Customer/ Client Relationship Skills

This course is an extension of "Sales Training", with a stronger focus on nurturing lasting and quality relationships with existing clients.

Based around your company's specific client requirements, realistic and relevant role-play scenarios will demonstrate how to set a standard for client relations; understanding the changing needs of your clients and their point of view; critical communication skills to promote customer satisfaction; the importance of honesty and integrity; approaching new clients; how to retain a client and prevent them from moving to a competitor; how to nurture long-term relationships based on trust and results; how to avoid hounding clients without neglecting them; overcoming stumbling blocks; the importance of building effective relationships within the sales management team; and reinforcement mechanisms for lasting results.

This course will be tailor-made to meet your business or personal objectives.

Each participant will be given a Brandon Centre workbook to reiterate the key messages, points and guidelines.

Retail Sales Skills

This course corresponds with "Sales Training", with a specific focus on the retail industry.

Based on what your organization sells, realistic and relevant role-play scenarios will demonstrate the retail sales techniques that work; setting a standard for customer relations; identifying and understanding the needs of the customer and their point of view; how to greet and treat customers; boosting retail sales confidence; verbal and physical skills that improve service; tips on up-selling; how to avoid hounding customers without neglecting them; overcoming stumbling blocks; politeness and courtesy; grooming and appearance; tips and reinforcement mechanisms for lasting results.

This course will be tailor-made to meet your business or personal objectives.

Each participant will be given a Brandon Centre workbook to reiterate the key messages, points and guidelines.

Managing Difficult Customers

This course corresponds with "Retail Sales Skills", with a specific focus on how to manage difficult or demanding customers.

Based on what your team sells, realistic and relevant role-play scenarios will demonstrate the key tips to managing tricky customers; setting a standard for customer relations; the common reasons a customer may become difficult and how to avoid them; understanding the needs of the difficult customer and their point of view; how to communicate with difficult customers and the do's and don'ts; sensitive turns of phrase and faux pas; the importance of politeness and courtesy; re-building rapport; how to manage rude comments; how to avoid hounding difficult customers without neglecting them; and reinforcement mechanisms for lasting results.

This course will be tailor-made to meet your business or personal objectives.

Each participant will be given a Brandon Centre workbook to reiterate the key messages, points and guidelines.

Receptionist Training

With customer satisfaction the key to a successful business, a polished and professional receptionist as the first point of contact, can be crucial to the long-term success of your organization.

Realistic and relevant role-play scenarios tailor-made to your objectives will demonstrate the role and priorities of a receptionist; the importance of knowing the company's profile and it's objectives; how to best represent your company's image; increasing confidence with spoken English; improved communication skills on the telephone and via email; communication skills for face-to-face customers and clients; managing busy times and how to prioritize; politeness and courtesy; managing difficult or angry customers; common problems and faux pas; and grooming and appearance tips.

This course will be tailor-made to meet your business or personal objectives.

Each participant will be given a Brandon Centre workbook to reiterate the key messages, points and guidelines.

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