Sales Training
Whether a business is destined to succeed or fail often depends on the
skills of its sales staff. While there is no substitute for getting out
there and actually communicating with clients, it's essential your team
knows how to maximize and sharpen their communication skills in order to
generate more business for your organization.
Based around what your company sells, realistic and relevant role-play
scenarios will demonstrate how to set a standard for customer relations; the
sales communication techniques that work; finding your unique selling points
and using them to your advantage; identifying and understanding the needs of
your clients and their point of view; how to approach new clients; boosting
confidence when selling; the importance of honesty and integrity; effective
techniques for up-selling; how to avoid hounding clients without neglecting
them; overcoming stumbling blocks; and reinforcement mechanisms for lasting
results.
Each participant will be given a Brandon Centre folder with class notes to
reiterate the key messages, points and guidelines.
Customer/ Client Relationship Skills
This course is an extension of "Sales Training", with a stronger focus on
nurturing lasting and quality relationships with existing clients.
Based around your company's specific client requirements, realistic and
relevant role-play scenarios will demonstrate how to set a standard for
client relations; understanding the changing needs of your clients and their
point of view; critical communication skills to promote customer
satisfaction; the importance of honesty and integrity; approaching new
clients; how to retain a client and prevent them from moving to a
competitor; how to nurture long-term relationships based on trust and
results; how to avoid hounding clients without neglecting them; overcoming
stumbling blocks; the importance of building effective relationships within
the sales management team; and reinforcement mechanisms for lasting results.
This course will be tailor-made to meet your business or personal
objectives.
Each participant will be given a Brandon Centre workbook to reiterate the
key messages, points and guidelines.
Retail Sales Skills
This course corresponds with "Sales Training", with a specific focus on the
retail industry.
Based on what your organization sells, realistic and relevant role-play
scenarios will demonstrate the retail sales techniques that work; setting a
standard for customer relations; identifying and understanding the needs of
the customer and their point of view; how to greet and treat customers;
boosting retail sales confidence; verbal and physical skills that improve
service; tips on up-selling; how to avoid hounding customers without
neglecting them; overcoming stumbling blocks; politeness and courtesy;
grooming and appearance; tips and reinforcement mechanisms for lasting
results.
This course will be tailor-made to meet your business or personal
objectives.
Each participant will be given a Brandon Centre workbook to reiterate the
key messages, points and guidelines.
Managing Difficult Customers
This course corresponds with "Retail Sales Skills", with a specific focus on
how to manage difficult or demanding customers.
Based on what your team sells, realistic and relevant role-play scenarios
will demonstrate the key tips to managing tricky customers; setting a
standard for customer relations; the common reasons a customer may become
difficult and how to avoid them; understanding the needs of the difficult
customer and their point of view; how to communicate with difficult
customers and the do's and don'ts; sensitive turns of phrase and faux pas;
the importance of politeness and courtesy; re-building rapport; how to
manage rude comments; how to avoid hounding difficult customers without
neglecting them; and reinforcement mechanisms for lasting results.
This course will be tailor-made to meet your business or personal
objectives.
Each participant will be given a Brandon Centre workbook to reiterate the
key messages, points and guidelines.
Receptionist Training
With customer satisfaction the key to a successful business, a polished and
professional receptionist as the first point of contact, can be crucial to
the long-term success of your organization.
Realistic and relevant role-play scenarios tailor-made to your objectives
will demonstrate the role and priorities of a receptionist; the importance
of knowing the company's profile and it's objectives; how to best represent
your company's image; increasing confidence with spoken English; improved
communication skills on the telephone and via email; communication skills
for face-to-face customers and clients; managing busy times and how to
prioritize; politeness and courtesy; managing difficult or angry customers;
common problems and faux pas; and grooming and appearance tips.
This course will be tailor-made to meet your business or personal
objectives.
Each participant will be given a Brandon Centre workbook to reiterate the
key messages, points and guidelines. |